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Online newsletters are gaining in popularity for good reason. Because no printing or mailing costs are involved, online newsletters can usually be published for a fraction of the cost of traditional printed newsletters. And because online newsletters can be instantly delivered to readers throughout the world at the click of a button, these publications are ideal for communicating timely information to readers.


Most online newsletters are distributed to readers in two ways: through e-mail or through a Web (Internet or intranet) site. As you read through this article, keep in mind that a person who has an e-mail account doesn’t necessarily have Internet access. Many people mistakenly use these terms interchangeably. Some people can receive e-mails, but cannot go out onto the Internet and view Web pages.


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SPINNAKER YACHT CLUB

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